Media Options-Celeste Portion-TV AND FACEBOOK

THIS IS A GROUP ASSIGNMENT…ONLY NEED ONE SLIDE AND 100 WORDS

OUR TWO TYPES OF MEDIA IS TV AND FACEBOOK!!!


THIS IS JUST THE ORGINIAL ASSIGNMENT..DO NOT DO THE ENTIRE ASSIGNMENT!!! MY PARTS ARE BELOW NAME CELESTE!!!The purpose of this assignment is to creatively illustrate traditional and new media options. An understanding of the target audience and effective communication for each is a desired outcome. It provides the Learning Team the opportunity to creatively illustrate traditional and new media options. An understanding of the target audience and effective communication for each is a desired outcome.

Assignment Steps

As a Learning Team choose a brand (different from the Week 3 Learning Team Assignment) and a related brand strategy.

Create a Microsoft® PowerPoint® presentation, Prezi, or Vimeo video, etc. which illustrates one traditional media option (print, TV, radio, billboard, etc.) and one new (social media) media option for your brand and brand strategy. The presentation should be a minimum of 7-10 slides or, if Prezi or Vimeo video, an 8-minute minimum.

Discuss in a minimum 700 words the differences between the traditional media option and the new media option in terms of audience, reach, channel and content. A table of differences may be used to concisely illustrate the differences but you must include a discussion of insights/concerns/issues between the media options.

Note: Charts/graphs/tables in your Microsoft® Word write-up do not count towards the word count.

Cite a minimum of three peer-reviewed references.

Format your assignment consistent with APA guidelines.

Introduction – [Charlie]

Slide 1: Types of traditional Media (print, TV, Radio, Billboard, etc.) – [Jessica]

Slide 2: Effective traditional media option (TV) – [Jessica]

Slide 3: Types of new media (Twitter, FaceBook, IG, Snap chat, etc.) – [Sam]

Slide 4: Choosing one effective new media type (Facebook) – [Sam]

Slide 5: Comparing Television and Facebook – [Daryl]

Slide 6: Our Brand – [Celeste]

Slide 7: Our Strategy – [Kris]

Conclusion – [Lonay]

References – [team]

The breakdown for 700-word report:

Introduction – [Kris]

Paragraph 1: General comparison of traditional media and new media – [Jessica]

Paragraph 1: Include a table and explain details in the table – [Charlie]

Paragraph 2: Compare the chosen traditional media and new media that the team selected (TV and Facebook) – [Daryl]
Paragraph 2: Compare the audiences, reach, and content of the two types of media – [Celeste]

Paragraph 3: Inclusion of insights, concerns, and issues between the media options – [Sam]

Conclusion – [Lonay]

 
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